Feb. 1 (UPI) — It’s Colonel Sanders versus Colonel Sanders in KFC’s upcoming Super Bowl ad.
The comedic 15-second spot released by the fast-food chain Tuesday, features the more familiar Colonel Sanders played by Rob Riggle who has promoted KFC throughout the NFL season attempting to vanquish a new, solid-gold Colonel portrayed by Billy Zane.
“I put gold on my legs, my thighs, my tenders,” Zane says to begin the ad which promotes the company’s new Georgia Gold Honey Mustard BBQ menu options before he is interrupted by Riggle.
Riggle is then knocked out by Zane’s golden body after he attempts to rush into his rival.
“It’s finger licking gold,” Zane says in conclusion, a play on KFC’s signature “It’s finger licking good” catchphrase.
The ad will air during Super Bowl LI on Feb. 5.