Patented VaPure dry-fog technology drives international growth and creates new franchise opportunities for entrepreneurs
LAYTON, Utah, Dec. 16, 2025 (Gephardt Daily/Bill’s Marketplace) — Pure Maintenance, the company behind a demolition-free dry-fog approach to mold detection and remediation, is accelerating its global expansion across the United States, Canada, the United Kingdom, and Australia. With nearly 200 locations now operating across those markets, the Utah-founded brand is positioning its patented technology and support platform as both a faster option for property owners and a scalable opportunity for entrepreneurs.
Founded in 2007, Pure Maintenance has grown from a local startup into an international network by refining and scaling its patented VaPure Technology, a mold treatment system designed to neutralize contamination without the invasive tear-outs that have long defined traditional remediation.
The company’s model, according to its founders, is built around a simple promise to customers: treat mold thoroughly while minimizing disruption. Unlike conventional methods that often require walls to be opened, floors removed, or cabinets dismantled, *VaPure deploys a penetrating dry fog intended to reach both visible and hidden mold. In many cases, homes and businesses can be serviced within hours—reducing downtime and avoiding the high costs and logistical headaches that can come with demolition-heavy projects.
At the company’s annual convention in Salt Lake City, founder and CEO Brandon Adams told Gephardt Daily that VaPure is the product of years of testing and refinement focused on safety, performance, and consistency. “Our process lets us test for mold, treat it, and neutralize it without putting families or business owners through days of demolition and repair,” Adams said, adding that the aim is to deliver results while keeping the experience as non-invasive as possible.
Pure Maintenance owners and operators gather for training and technology sessions during the company’s annual convention in Salt Lake City on Nov. 22, 2025. Photo: Gephardt Daily/Bill’s Marketplace
Adams also noted that certain situations—particularly those driven by ongoing water sources—may still require structural repair. Even in those cases, he said, dry fogging can be a critical step in reaching spores that may have traveled beyond the initial area of damage. “Demolition can actually disturb and move mold,” Adams said. “VaPure ensures you’re not just treating what you can see, but also what you can’t.”
That non-invasive advantage is also a major driver of Pure Maintenance’s international franchise and licensing momentum. Adams said the technology didn’t just change how the company serves customers—it created an operating model that can be replicated across markets while allowing local owners to build businesses in their communities. “VaPure didn’t just transform our service,” Adams said. “It created a scalable business model—one that’s now providing real opportunities for hundreds of franchisees and license holders across the U.S. and abroad.”
For prospective franchisees, the selling points mirror what attracts customers: a modern, non-invasive mold treatment protocol positioned as demolition-free in many cases, supported by ongoing training and a growing technology platform. Company leaders say this combination has proven especially appealing to small business owners looking for a specialized service with strong demand and a repeatable process.
Franchisees say that demand—and the ability to scale—has been key. Spencer Steenblik, president, owner, and operator of Pure Air KC in Kansas City, Missouri, told Gephardt Daily he joined Pure Maintenance early, becoming one of its first 10 licensees. “I was looking for a business I could build with confidence,” Steenblik said. “I believed in the technology, I trusted the founders, and I could see the demand.” He said his operation has expanded beyond the Kansas City metro area while adding staff and vehicles to meet growing customer needs.
Mike Pierce, owner of Pure Maintenance Mold Removal in Palm Beach, Florida, said he became a licensee in 2021 and credits the company’s training and support network with helping him grow quickly. “They keep pushing the technology forward and helping licensees grow alongside it,” Pierce said. He added that the convention provides advanced training, detailed product breakdowns, and access to lab-verified results demonstrating how dry fogging performs against mold and other contaminants.
Pure Maintenance leaders say the brand’s growth reflects broader market demand for faster, less disruptive remediation—paired with a business model that supports locally owned operators with recurring education, shared research, and standardized systems. They also point to customer feedback as an indicator of momentum: across the company and its network of locations, Pure Maintenance and its affiliated businesses have accumulated thousands of five-star reviews over the years.
For those interested in bringing Pure Maintenance services to their region—whether in the United States, Canada, the United Kingdom, or Australia—the company says it is actively expanding and welcoming new franchise and licensing partners.
For more information or to explore franchise opportunities: 1-866-785-5066 or https://www.puremaintenance.com/info-hub/faq.
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