How to Make Food Porn
What is a person called who makes meals look so yummy in advertisements? A Food Stylist. They are best known for getting our hopes up when it comes time for us to eat.
There are two women who are real live food stylist and were kind enough to talk to us about their profession.
Suzie showed us how she get a burger ready for its close-up. She said that she purposely undercooks the burgers because they have a better look to them, then she carefully chooses a bun that is going to have the best look from the cameras perspective.
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When she puts the mayonnaise on the bun she only puts it on part of the bun and pushes it up to the front so it looks better. Leafy lettuce is always what you want to use, not the chopped lettuce, and never use the inside of a tomato because it makes the bun soggy.
Cheese is always tricky to get right because you don’t want it dripping off the burger; you only want the edges slightly curved. Last but not least she actually moisturizes, and puts oils and glycerin on the front of the tomato that is facing towards the camera.
Suzie Eaton is a food stylist and she has done work for:
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Walmart
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Target
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Wendy
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Subway
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McDonalds
Now Amy Harold is the mastermind when it comes to photographing the food that Suzie just made.
She said that she sees everything in shapes and colors and she looks for ways to create little special highlights and smooth out some imperfections by using photo shop skills.
Clients of theirs are always concerned about legal issues. Like how passing off fake food for real food can become a legal issue for them.
Suzie gets a lot of people asking if she uses real food. Her response is that she uses real ingredients from her clients and rearranges them so that they look good to eat.